Movim • Moonpig’s use of AI to design and personalise cards drives up sales

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Moonpig’s use of AI to design and personalise cards drives up sales

news.movim.eu / TheGuardian • 9 December 2025

About half of purchases involve shoppers using online retailer’s artificial intelligence-led features

The online card service Moonpig has reported a bump in sales thanks in part to its increased use of AI to help design cards, personalise customers’ messages and answer queries.

The company said sales rose 6.7% to £169m in the six months to 31 October and had remained strong in the weeks since then, largely as as result of increased orders and spend per order at its main Moonpig brand.

chevron_right

Moonpig’s use of AI to design and personalise cards drives up sales

news.movim.eu / TheGuardian • 9 December 2025

About half of purchases involve shoppers using online retailer’s artificial intelligence-led features

The online card service Moonpig has reported a bump in sales thanks in part to its increased use of AI to help design cards, personalise customers’ messages and answer queries.

The company said sales rose 6.7% to £169m in the six months to 31 October and had remained strong in the weeks since then, largely as as result of increased orders and spend per order at its main Moonpig brand.

chevron_right

Moonpig’s use of AI to design and personalise cards drives up sales

news.movim.eu / TheGuardian • 9 December 2025

About half of purchases involve shoppers using online retailer’s artificial intelligence-led features

The online card service Moonpig has reported a bump in sales thanks in part to its increased use of AI to help design cards, personalise customers’ messages and answer queries.

The company said sales rose 6.7% to £169m in the six months to 31 October and had remained strong in the weeks since then, largely as as result of increased orders and spend per order at its main Moonpig brand.