When X CEO Linda Yaccarino took the stage as a keynote speaker at CES 2025, she revealed that "90 percent of the advertisers" who boycotted X over brand safety concerns since Elon Musk's 2022 Twitter acquisition "are back on X."

Yaccarino did not go into any further detail to back up the data point, and X did not immediately respond to Ars' request to comment.

But Yaccarino's statistic seemed to bolster claims that X had made since Donald Trump's re-election that advertisers were flocking back to the platform, with some outlets reporting that brands hoped to win Musk's favor in light of his perceived influence over Trump by increasing spending on X.

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When X CEO Linda Yaccarino took the stage as a keynote speaker at CES 2025, she revealed that "90 percent of the advertisers" who boycotted X over brand safety concerns since Elon Musk's 2022 Twitter acquisition "are back on X."

Yaccarino did not go into any further detail to back up the data point, and X did not immediately respond to Ars' request to comment.

But Yaccarino's statistic seemed to bolster claims that X had made since Donald Trump's re-election that advertisers were flocking back to the platform, with some outlets reporting that brands hoped to win Musk's favor in light of his perceived influence over Trump by increasing spending on X.

Read full article

Comments

When X CEO Linda Yaccarino took the stage as a keynote speaker at CES 2025, she revealed that "90 percent of the advertisers" who boycotted X over brand safety concerns since Elon Musk's 2022 Twitter acquisition "are back on X."

Yaccarino did not go into any further detail to back up the data point, and X did not immediately respond to Ars' request to comment.

But Yaccarino's statistic seemed to bolster claims that X had made since Donald Trump's re-election that advertisers were flocking back to the platform, with some outlets reporting that brands hoped to win Musk's favor in light of his perceived influence over Trump by increasing spending on X.

Read full article

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In the wake of the successful Nintendo Switch and Valve Steam Deck , we have seen a wave of PC-based, Android-based , and even FPGA-based handheld gaming systems that can sometimes be hard to tell apart . The upcoming Atari GameStation Go sets itself apart with what we're relatively sure is a first for portable gaming: built-in trackball, spinner, and number pad controls.

Gamers who cut their teeth after 1990 or so might not remember an era when arcade and home console games often relied on controls that went beyond the usual D-pad/joystick and action buttons. But there are plenty of classics from the early days of electronic gaming that just don't feel right unless you have a trackball ( Centipede , Missile Command, Crystal Castles ), spinner ( Arkanoid , Tempest ), or number pad ( Star Raiders , Intellivision sports games). Many modern retro re-releases try to re-create these kinds of games with more standardized joystick and button controls , but the results can be limited at best and unplayable at worst.

The Atari GameStation Go, on the other hand, seems to be aiming for maximum retro authenticity by packing a whole host of control options into its $150, 7-inch display portable. While a prototype shell for the GameStation Go was briefly shown at the 2024 Consumer Electronics Show a year ago, this year's CES is the official announcement party for a playable version of the GameStation Go.

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In the wake of the successful Nintendo Switch and Valve Steam Deck , we have seen a wave of PC-based, Android-based , and even FPGA-based handheld gaming systems that can sometimes be hard to tell apart . The upcoming Atari GameStation Go sets itself apart with what we're relatively sure is a first for portable gaming: built-in trackball, spinner, and number pad controls.

Gamers who cut their teeth after 1990 or so might not remember an era when arcade and home console games often relied on controls that went beyond the usual D-pad/joystick and action buttons. But there are plenty of classics from the early days of electronic gaming that just don't feel right unless you have a trackball ( Centipede , Missile Command, Crystal Castles ), spinner ( Arkanoid , Tempest ), or number pad ( Star Raiders , Intellivision sports games). Many modern retro re-releases try to re-create these kinds of games with more standardized joystick and button controls , but the results can be limited at best and unplayable at worst.

The Atari GameStation Go, on the other hand, seems to be aiming for maximum retro authenticity by packing a whole host of control options into its $150, 7-inch display portable. While a prototype shell for the GameStation Go was briefly shown at the 2024 Consumer Electronics Show a year ago, this year's CES is the official announcement party for a playable version of the GameStation Go.

Read full article

Comments

In the wake of the successful Nintendo Switch and Valve Steam Deck , we have seen a wave of PC-based, Android-based , and even FPGA-based handheld gaming systems that can sometimes be hard to tell apart . The upcoming Atari GameStation Go sets itself apart with what we're relatively sure is a first for portable gaming: built-in trackball, spinner, and number pad controls.

Gamers who cut their teeth after 1990 or so might not remember an era when arcade and home console games often relied on controls that went beyond the usual D-pad/joystick and action buttons. But there are plenty of classics from the early days of electronic gaming that just don't feel right unless you have a trackball ( Centipede , Missile Command, Crystal Castles ), spinner ( Arkanoid , Tempest ), or number pad ( Star Raiders , Intellivision sports games). Many modern retro re-releases try to re-create these kinds of games with more standardized joystick and button controls , but the results can be limited at best and unplayable at worst.

The Atari GameStation Go, on the other hand, seems to be aiming for maximum retro authenticity by packing a whole host of control options into its $150, 7-inch display portable. While a prototype shell for the GameStation Go was briefly shown at the 2024 Consumer Electronics Show a year ago, this year's CES is the official announcement party for a playable version of the GameStation Go.

Read full article

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The Raspberry Pi foundation has spent the last year filling out the Pi 5 lineup—in August, we got a cheaper $50 version with 2GB of RAM , and in December, we got the Pi 500 , a Pi-inside-a-keyboard intended specifically for general-purpose desktop use. Today, the Pi 5 board achieves what may be its final form: a version with 16GB of RAM , available for $120.

The 16GB version of the Pi 5 includes the revised "d0" stepping of the Pi 5's BCM2712 processor. For the Pi's purposes, this chip is functionally identical to the original version but uses slightly less power and runs slightly cooler because it cuts out silicon used for features that the Pi 5 didn't take advantage of.

Raspberry Pi CEO Eben Upton writes that the 16GB version of the Pi 5 is possible because of other tweaks made to the d0 stepping of the Pi 5's processor, plus an updated LPDDR4X chip from Micron that could fit eight 16 Gbit RAM dies inside a single package that could fit on the Pi 5's board.

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The Raspberry Pi foundation has spent the last year filling out the Pi 5 lineup—in August, we got a cheaper $50 version with 2GB of RAM , and in December, we got the Pi 500 , a Pi-inside-a-keyboard intended specifically for general-purpose desktop use. Today, the Pi 5 board achieves what may be its final form: a version with 16GB of RAM , available for $120.

The 16GB version of the Pi 5 includes the revised "d0" stepping of the Pi 5's BCM2712 processor. For the Pi's purposes, this chip is functionally identical to the original version but uses slightly less power and runs slightly cooler because it cuts out silicon used for features that the Pi 5 didn't take advantage of.

Raspberry Pi CEO Eben Upton writes that the 16GB version of the Pi 5 is possible because of other tweaks made to the d0 stepping of the Pi 5's processor, plus an updated LPDDR4X chip from Micron that could fit eight 16 Gbit RAM dies inside a single package that could fit on the Pi 5's board.

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The Raspberry Pi foundation has spent the last year filling out the Pi 5 lineup—in August, we got a cheaper $50 version with 2GB of RAM , and in December, we got the Pi 500 , a Pi-inside-a-keyboard intended specifically for general-purpose desktop use. Today, the Pi 5 board achieves what may be its final form: a version with 16GB of RAM , available for $120.

The 16GB version of the Pi 5 includes the revised "d0" stepping of the Pi 5's BCM2712 processor. For the Pi's purposes, this chip is functionally identical to the original version but uses slightly less power and runs slightly cooler because it cuts out silicon used for features that the Pi 5 didn't take advantage of.

Raspberry Pi CEO Eben Upton writes that the 16GB version of the Pi 5 is possible because of other tweaks made to the d0 stepping of the Pi 5's processor, plus an updated LPDDR4X chip from Micron that could fit eight 16 Gbit RAM dies inside a single package that could fit on the Pi 5's board.

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